Gary Kibel, Rachel Glasser, Kim Smouter-Umans

The market research industry often relies on a model of collecting and storing large data sets and thereafter conducting research and analysis against those previously collected data sets.  With the advent of data subject access rights under GDPR, similar rights under the CCPA and the trend towards more transparency and consumer access, and understanding who data is sold to, the market research industry must adapt to the new paradigm.  The value of the discipline is unquestioned, but old practices may need to be updated to work in the new privacy climate.

Gary Kibel, Partner, Davis & Gilbert
Rachel Glasser, Chief Privacy Officer, Wunderman Thompson
Kim Smouter-Umans, Head of Public Affairs and Professionals Standards, ESOMAR

Readings:

California Legislature Passes Five Bills Amending the CCPA
Digital Media, Technology& Privacy, Gary Kibel (Davis & Gilbert) (2019)

IAB Provides Framework for CCPA
Digital Media, Technology& Privacy, Gary Kibel (Davis & Gilbert) (2019)

New York Amends Security Breach Notification Law and Imposes New Security Obligations
Digital Media, Technology& Privacy, Gary Kibel (Davis & Gilbert) (2019)

New York City Bill Would Bar Sharing of Cellphone Location Data
Digital Media, Technology& Privacy, Gary Kibel (Davis & Gilbert) (2019)

gary.kibel
Gary Kibel

Partner
Davis & Gilbert

Kim Smouter Umans
Kim Smouter-Umans

Head of Public Affairs & Professional Standards
ESOMAR

Rachel Glasser
Rachel Glasser

Chief Privacy Officer
Wunderman Thompson