Elizaveta Egorova, Vanesa Hercules, Scott Lashway
Session Time: Fri, May 8, 2026: 11:30 AM-12:30 PM
Organizations are grappling with an increasingly complex digital advertising landscape—managing thousands of domains, navigating evolving privacy laws, and determining what “reasonable compliance” truly looks like across disparate teams and technologies. This session will include a practical discussion of what businesses need to streamline programs to govern ad tracking technologies, automate compliance workflows, and stay ahead of evolving regulatory demands and litigation threats.
Elizaveta Egorova, Senior Director, FTI Consulting
Vanesa Hercules, Senior Director, FTI Consulting
Scott Lashway, Member, Co-Chair, Privacy & Cybersecurity Practice, Mintz
Reading Materials:



